emilec Posted March 28, 2009 Posted March 28, 2009 (edited) A friend told about this article in today's Guardian newspaper (UK). Interesting article covering many aspects of Lego. Related pictures (great buisness cards!) and the board games sound great. Edited March 28, 2009 by emilec Quote
Dadster Posted March 28, 2009 Posted March 28, 2009 Great article. Thanks for sharing the find... Quote
ILikePi Posted March 28, 2009 Posted March 28, 2009 Thanks for the find! I always like to read articles about LEGO. Quote
Izzy Posted March 28, 2009 Posted March 28, 2009 I like the business cards with the lego minifigs that look like you. I have been thinking someone should do family portraits in Lego minifigs... (unless it's already been done ) they can start with me and Cutlass_amelie. Quote
Eilif Posted March 30, 2009 Posted March 30, 2009 Wow, That's a very well written article. Usually articles about LEGO are brief affairs that read like a TLG news release, or simply a few of the author's opinions and recolections. This article actually looks like it involved real research and insight. Hightlights... 1) Actually mentioning Hillary Page's (Kiddiecraft) place in LEGO history!!! 2) A good quick summation of TLG's financial difficulties and corporate reinvintion. 3) My favorite quote from the article "Kids are ruthless little bastards" I wouldn't hesitate to call this a must-read for fans of LEGO. Quote
Joebot Posted March 31, 2009 Posted March 31, 2009 Nice article. A couple of things jumped out at me: There was fevered speculation that the Christiansen family (now, confusingly, spelled Kristiansen) would be forced to flog it, or large parts of it, to some all-American, plastic-fantastic interloper such as Mattel. Holy crap, I think I just threw up in my mouth. The thought of Mattel buying Lego is nauseating. I don't remember ever hearing that rumor back then. Part of this recession-busting feat, Nipper concedes, is down to the fact that in times of trouble, consumers - in this case, parents - turn to "the well-known, the safe, the durable. Lego may not be the cheapest toy, but parents know it has stood the test of time... There might be some truth to that, but I think they're underestimating the fact that Lego is churning out some of the best set designs in 15 years. They are knocking it out of the park recently, esepcially the Town sets. Boardgames were great for socialising, but they're not very creative. Ugh. That guy needs to play some better boardgames. I could easily name a dozen games that are highly creative in the way you interact with the other players and with the game itself. "Lots of people," says Stadelhofer sternly, "might say that since it is only for children, it doesn't have to be well made. Ole Kirk thought that since it was for children, it could never be good enough." With all their color problems and quality issues in the past year or two, I'd sure like to see Lego embrace this philosophy again ... Quote
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