Clone OPatra Posted July 20, 2023 Author Posted July 20, 2023 23 minutes ago, Mandalorianknight said: "Pricing was too inflexible to change"? But they increase it closer than this all the time! We've known the marvels set was $90 for forever. I'm talking about in the development phase. They lock in the prices for a set or a wave before they finalise the actual content of each set, and each set or wave is given a budget. It doesn't happen that often, but if a set winds up being much smaller than its intended price point, it's hard for the design team to go ask for the price point to be reviewed and aligned to the content of the set. They basically have to work towards the price point and it can almost never be changed, from what I understand. The recent price increases are a different matter. They seem to just be across the board increases not because of what's in a set, but because of overall cost decisions.
icm Posted July 20, 2023 Posted July 20, 2023 But usually if the main build ends up being too small for the budget they add a substantial side build to fill it out. There's no side build here. They should have included a nice big side build if they just really absolutely could not figure out how to make the spaceship itself worth the price.
CowInADenBuilds Posted July 20, 2023 Posted July 20, 2023 10 hours ago, Shahennian said: The pricepoint is insane. Do we know if it's a D2C? Really hope it can be bought through Amazon at a discount. I read somewhere, but I can't remember where, that part of the high price point was the "Target Exclusivity Tax". I don't know if that's accurate, but if it is... we're stuck waiting for Target. Good thing Black Friday sales are just the perfect time, perfect amount of time to have sales on it!!
Nylock Posted July 20, 2023 Posted July 20, 2023 Is there a trend line we can see of lego set prices? Cause I remember when we got the big one (beginning of last year I think?) and it seems like grown a lot more since then. I understand the first time was to adjust for inflation, but can we really attribute that for all the other times? It’s getting crazy. With that in mind, this set’s price isn’t just insane to me, it’s actually unbelievable. Truly, I do not have the imagination to picture how this happened. This set looks like a $50 set at best, with Lego’s price gouging, maybe $65. But $90!?!? $90 for a set with 3 figs that lack any kind of nice detail beyond the torso (and one leg print) and a nice (but nothing special) build. This set is set up for failure. Regardless of how the Marvels is received, I don’t think there’s a multi-verse where this set sells well.
Clone OPatra Posted July 20, 2023 Author Posted July 20, 2023 1 hour ago, icm said: But usually if the main build ends up being too small for the budget they add a substantial side build to fill it out. There's no side build here. They should have included a nice big side build if they just really absolutely could not figure out how to make the spaceship itself worth the price. Usually, but not always. The last General Grevious Starfighter comes to mind. Perhaps LEGO was given nothing else to work with from the film. And just to be clear, I'm not excusing this at all. It's an abominable price. I'm just hypothesizing about why it has happened - especially as there's a misconception that the way it works is that designers finish a set and then the pricing department goes "ooooh what can we get away with charging for this", which isn't how it works.
PGBQW Posted July 20, 2023 Posted July 20, 2023 6 hours ago, RedHoodPug said: I just don't think that box office is a good measure of a film's quality That I agree, most high grossing films aren't particularly good 1 hour ago, Mandalorianknight said: There's a marked difference between "other characters appear in film" and "character's second film gets two co-leads and a title change", that's all I'll say. Ant-man and The Wasp
icm Posted July 20, 2023 Posted July 20, 2023 9 minutes ago, Clone OPatra said: Usually, but not always. The last General Grevious Starfighter comes to mind. Perhaps LEGO was given nothing else to work with from the film. And just to be clear, I'm not excusing this at all. It's an abominable price. I'm just hypothesizing about why it has happened. True that. The General Grievous starfighter from 2020 was a stunning model. Really superb in every way. I wanted it so badly, but I just couldn't bring myself to pay $80 for it.
AndrewCole14 Posted July 20, 2023 Posted July 20, 2023 Most likely is absolutely nothing but thought I’d share anyway. A LEGO Marvel special will be releasing on Dinsey+ this fall and the poster features a few character who’ve never had a minifigure most notably for me is Omega Red a potential villain for the upcoming X-Men 97. https://www.reddit.com/r/MarvelStudiosSpoilers/comments/154gde9/a_lego_avengers_special_called_code_red_is_coming/?utm_source=share&utm_medium=ios_app&utm_name=ioscss&utm_content=4&utm_term=1
brickbride Posted July 20, 2023 Posted July 20, 2023 (edited) 11 hours ago, Legocentrico said: They had to add two new actresses to the lead to give the film a boost, this describes the situation perfectly :-) whoever wants to think it's a strong franchise is free to do so. ... however the earnings from the sequel will be a good yardstick to test people's love More like: "They insisted on shoehorning characters from Disney+ shows into the movie in order to push their streaming series at the movies' expense." Like they've been doing all this time - one reason for me to not watch Dr Strange 2 despite liking the title character was that it relied on having watched WandaVision, which I hadn't. Another was that they gave him a co-lead I had no interest in (Miss America). And the fact that The Marvels relies on having watched Miss Marvel is the reason I'm not going to watch it, either. So in fact, earnings from the sequel will NOT be a good yardstick to test movie-goers' love of the original Captain Marvel movie. 3 hours ago, Mandalorianknight said: There's a marked difference between "other characters appear in film" and "character's second film gets two co-leads and a title change", that's all I'll say. Again, I think you're coming at this from the wrong angle. Do you think Dr Strange as played by Benedict Cumberbatch is unpopular enough to need Wanda plus a random teenage girl as co-leads for his second solo movie? 'Cause there's like billions of fangirls who disagree! Yet that's exactly the direction they took. So it's not that they thought Captain Marvel needed the help. It's that they wanted to push Miss Marvel - not by giving her her own movie (which no-one would watch, since she's only known from a single streaming series and wasn't in the MCU phase 1-3 back when the MCU was actually relevant for movie-goers), but by shoehorning her into a movie with an existing character who has already proven she can generate high sales. Kind of like Miss America in Dr Strange 2. Kind of like Wakanda Forever, too, except there the move of pushing Shuri and Ironheart at the expense of the original Black Panther was driven by Real Life Writes the Plot. Don't get me wrong: I wouldn't be surprised if the new movie tanked. If nothing else, then because Marvel's recent output really hasn't been great, and with rising ticket prices many people will go "Ant-Man sucked, let's not spend a fortune on another Marvel movie so soon". But then the same people who now go "Well, of course Captain Marvel made a billion, it came before Endgame" are NOT going to blame Ant-Man, but are going to go "Well, of course it tanked, the characters sucked". 6 hours ago, Clone OPatra said: This set could be $90 for a number of reasons. Again, I'm pretty sure it's an experiment to see how far they can push things. And it's not the first wildly overpriced Marvel set either. What about the Iron Man Armoury, for example? Less than 500 pieces, 90 EUR. More minifigs, though. But that was a year ago. And given that LEGO has in the meantime increased the price for Marvel mechs from EUR 10 to EUR 15 (and likely EUR 16 next year, which would be a whopping 60% inflation in two years) ... Edited July 20, 2023 by brickbride
Legocentrico Posted July 20, 2023 Posted July 20, 2023 (edited) 7 hours ago, Clone OPatra said: Proprio come hanno dovuto aggiungere Black Widow e Nick Fury a Iron Man 2 per dare una spinta a quel film? O Black Widow e Nick Fury (di nuovo) a Capitan America 2? Si chiama costruire l'universo di un personaggio... La gente vuole davvero spingere le teorie del complotto per Capitan Marvel, qualunque cosa accada. But they're still called Iron Man 2 and Captain America the winter soldier, right? :-D no conspiracy, in my opinion it is clear that the franchise is weak, but I repeat that I don't want to convince anyone 1 hour ago, brickbride said: Quindi, in effetti, i guadagni del sequel NON saranno un buon metro per testare l'amore dei frequentatori di film per il film originale di Captain Marvel. But they will be a good yardstick to test the love for that franchise, and that's what I was talking about :-) 5 hours ago, Mandalorianknight said: C'è una marcata differenza tra "altri personaggi appaiono nel film" e "il secondo film del personaggio ottiene due co-protagonisti e un cambio di titolo", questo è tutto quello che dirò. Hehe.. In Italy there is a way of saying "climbing straws", I don't know if it is used abroad :-D Edited July 20, 2023 by Legocentrico
BrickBob Studpants Posted July 20, 2023 Posted July 20, 2023 The movie is called “The Marvels” because it features Captain Marvel, Ms Marvel, and Photon, who in the comics also had the Captain Marvel moniker for a while Simple as that, no need for silly „they had to remove the main character‘s name from the title“ conspiracy theories.
brickbride Posted July 20, 2023 Posted July 20, 2023 1 minute ago, BrickBob Studpants said: The movie is called “The Marvels” because it features Captain Marvel, Ms Marvel, and Photon, who in the comics also had the Captain Marvel moniker for a while Simple as that, no need for silly „they had to remove the main character‘s name from the title“ conspiracy theories. That. And like I've said, I do think the main aim is pushing Ms Marvel. So calling the movie "Captain Marvel 2" would be counterproductive. Marvel's gearing up for some movies with a united cast (the next Avenger movies, due in 2025 and 2026, I think), but that requires movie-goers to actually give a shit about their "new generation" of Avengers, and a bunch of Disney+ series aren't going to do the trick. So they need to use what's left of the "old generation" (Dr Strange, Captain Marvel - Black Panther would have been another, but, well) and use "their" movies in order to transition their new cast into our hearts. That seems like the basic idea, anyway.
squiz18 Posted July 20, 2023 Posted July 20, 2023 I've seen some rumblings on Instagram that we could be seeing the CMF series later today. Hopefully it will be soon, we need some more positive news on here!
BrickBob Studpants Posted July 20, 2023 Posted July 20, 2023 4 minutes ago, squiz18 said: I've seen some rumblings on Instagram that we could be seeing the CMF series later today. Hopefully it will be soon, we need some more positive news on here! Makes sense, as SDCC is in full swing now (well, as full of a swing as it can be, with all the major studios absent)! If I‘m not overlooking something, it‘s the final product scheduled for September that hasn‘t been revealed yet, aside from the Republic Gunship
THELEGOBATMAN Posted July 20, 2023 Posted July 20, 2023 3 hours ago, Legocentrico said: But they're still called Iron Man 2 and Captain America the winter soldier, right? :-D The "franchise" consists of a single movie which made over $1B worldwide. Only thirteen out of thirty-two MCU movies did that. Not to mention that it's the only MCU movie that focused on an entriely new character to gross that amount.
Buckethead Posted July 20, 2023 Posted July 20, 2023 5 hours ago, AndrewCole14 said: Most likely is absolutely nothing but thought I’d share anyway. A LEGO Marvel special will be releasing on Dinsey+ this fall and the poster features a few character who’ve never had a minifigure most notably for me is Omega Red a potential villain for the upcoming X-Men 97. https://www.reddit.com/r/MarvelStudiosSpoilers/comments/154gde9/a_lego_avengers_special_called_code_red_is_coming/?utm_source=share&utm_medium=ios_app&utm_name=ioscss&utm_content=4&utm_term=1 That's pretty cool. Not only are we getting more X-Men figures with the Cmf (and hopefully sets), but I'm also hopeful that if TT Games makes another Marvel game, we get the X-Men back. 43 minutes ago, squiz18 said: I've seen some rumblings on Instagram that we could be seeing the CMF series later today. Hopefully it will be soon, we need some more positive news on here! May you provide a link to the post, please?
Legocentrico Posted July 20, 2023 Posted July 20, 2023 18 minuti fa, THELEGOBATMAN disse: Il "franchise" consiste in un singolo film che ha guadagnato oltre 1 miliardo di dollari in tutto il mondo. Solo tredici su trentadue film MCU lo hanno fatto. Per non parlare del fatto che è l'unico film MCU che si è concentrato su un personaggio incredibilmente nuovo per incassare quell'importo. When I talk about franchise I mean everything related to that character. But, as I have already said, it will be the earnings of the next film that will give us an exact idea of the perception of the public. However, a CMF reveal would be great! But I haven't read anything anywhere :-/
squiz18 Posted July 20, 2023 Posted July 20, 2023 21 minutes ago, Buckethead said: May you provide a link to the post, please? the account was Mtdbricks.I thought they were a reliable source but I've just looked back through their previous posts and I'm not so sure now. Hard to keep up with it!
thebricksbear Posted July 20, 2023 Posted July 20, 2023 Honestly I'm really disappointed to see the baseless hate for Captain Marvel here. I really thought EB was better than that. Does Ms Marvel have mid legs or regular legs? The stand up shot looks like regular legs, but in the shot that she's sitting it really looks like mid legs, which I really hope is the case.
Nylock Posted July 20, 2023 Posted July 20, 2023 43 minutes ago, bricksandabear said: Honestly I'm really disappointed to see the baseless hate for Captain Marvel here. I really thought EB was better than that. I see some strong dislikes, but not any hating. I guess it depends on how you view hating. 44 minutes ago, bricksandabear said: Does Ms Marvel have mid legs or regular legs? The stand up shot looks like regular legs, but in the shot that she's sitting it really looks like mid legs, which I really hope is the case. I thought they were mid legs the whole time, but looking at it again I think they’re regular.
brickbride Posted July 20, 2023 Posted July 20, 2023 (edited) 7 hours ago, Legocentrico said: When I talk about franchise I mean everything related to that character. But, as I have already said, it will be the earnings of the next film that will give us an exact idea of the perception of the public. Just for reference, I found a list (by businessinsider https://www.businessinsider.com/marvel-movies-ranked-how-much-money-at-global-box-office-2021-11#4-the-avengers-2012-28) of all the MCU movies ranked by box office total. It doesn't include the third GotG movie, but the others are there. Ranks 1-5 are all the Avengers Movies (with Age of Ultron doing the worst) and Spiderman No Way Home (ranked 3rd). Then comes Black Panther (ranked 6th), various Iron Man, Captain America, and Spider-Man movies - notably all the latest instalments, even when they were not all that popular; I doubt many people would rank Iron Man 3 as their favourite or even second favourite among the Iron Man series. And then Captain Marvel in 10th place as the last one to have grossed one billion dollars. Beating out both Dr Strange movies, the first two GotG movies (the third's not on the list), the first two movies of Spider-Man, Iron Man, and Captain America each, Black Panther Wakanda Forever, all four Thor movies, all three Ant-Man movies, and a bunch of also-rans like Hulk, Shang-Chi, Black Widow, and Eternals. It's also worth noting that in most cases, even a popular character's first movie didn't do all that well. Captain America (2011) is ranked second-to-last with 371 million dollars, Thor (2011) grossed 449 million, Ant-Man (2015) 519 million, Iron-Man 586 million dollars (though that one came out in 2008 and so did pretty well, I think), Dr Strange (2016) 678 million - that honestly amazed me, I mean it's barely a MCU movie -, and GotG (2014) 773 million - pretty good, but the second one did even better. Spider-Man: Homecoming (2017) did fairly well with 880 million - but again, for a character's debut movie, Captain Marvel did fricking amazing! The only debut that did any better was Black Panther. And that one came after Captain America Civil War where the character had already been introduced at length. Whereas Captain Marvel was a complete unknown at the time. Plus, while it's true that Captain Marvel had the bonus of coming before Endgame, it also came right on the heels of Ant-Man and the Wasp. Which is ranked only 22nd on the list with 623 million dollars (still better than the first one, though :-) ) despite itself having the huge bonus of coming right after Infinity War, the second highest grossing MCU movie ever AND the one that left everyone on tenterhooks as to what was going to happen next. Black Panther, meanwhile, came before the much-anticipated Infinity War AND after the not-so-great but still well-performing Thor Ragnarok (15th on the list with 854 million dollars), which is quite a bonus, too. Basically, I cannot fathom how anyone does NOT consider Captain Marvel a success. I sort of get, though, why she's not in as many sets as other characters whose movies did worse. Like Hulk, whose solo movie is ranked last on the list, or Black Widow (though to be fair her character DIED before her solo movie came out; if that's not stacking the deck against her I don't know what is); they may not sell tickets on their own, but they've been around in a group setting for a long time. But Eternals, for example, is ranked 28th on the list yet according to Brickset got four sets for a single movie, none of them a polybag. Captain Marvel will have a whopping four sets for TWO movies, AND two of them are polybags! Ant-Man also has more sets (five, one of them a polybag) - and even if The Marvels absolutely tanks, Captain Marvel will likely have sold more tickets with two movies than Ant-Man with three. Even Thor Love and Thunder got two fricking sets! Black Panther Wakanda Forever clearly got a bunch of sets not based on its great concept (the main character DIED OFF-SCREEN at the start of this so-called sequel), but because the first Black Panther movie did extremely well. And, again, so did Captain Marvel! So I'm really not sure what's going on there; Captain Marvel's prior box office figures are in the league of Black Panther or at the very least Doctor Strange, but LEGO treat her like they treat Ant-Man. Why? Edited July 20, 2023 by brickbride
THELEGOBATMAN Posted July 20, 2023 Posted July 20, 2023 8 hours ago, Legocentrico said: When I talk about franchise I mean everything related to that character. But, as I have already said, it will be the earnings of the next film that will give us an exact idea of the perception of the public. No, not really. Most big blockbusters are flopping this year. The Flash and Indiana Jones are fighting for the mantle of the biggest flop of all time, and people thought both would be a success. Only a few (like Across the Spider-Verse or Guardians of the Galaxy Vol. 3) managed to make a nice profit. My point is, at this point even big IPs can be flops. The Marvels' profits won't be a metric of how much people like the character itself.
Legocentrico Posted July 20, 2023 Posted July 20, 2023 32 minuti fa, THELEGOBATMAN disse: No, non proprio. La maggior parte dei grandi blockbuster sta cadendo quest'anno. The Flash e Indiana Jones stanno combattendo per il mantello del più grande flop di tutti i tempi, e la gente pensava che entrambi sarebbero Stati un successo. Solo pochi (come Across the Spider-Verse o Guardians of the Galaxy Vol. 3) sono riusciti a realizzare un bel profitto. Il mio punto è che a questo punto anche i grandi IP possono essere flop. I profitti delle Meraviglie non saranno una metrica di quanto piace alla gente il personaggio stesso. The Marvels is aimed at a young, multi-ethnic audience, does not have a protagonist with legal problems and belongs to the same universe as the Guardians, as well as being the sequel to a very, very, very loved and blockbuster film and greatly appreciated by audiences and critics. I see no reason why it can't replicate the great success of the first…
thebricksbear Posted July 20, 2023 Posted July 20, 2023 14 minutes ago, Legocentrico said: The Marvels is aimed at a young, multi-ethnic audience, does not have a protagonist with legal problems and belongs to the same universe as the Guardians, as well as being the sequel to a very, very, very loved and blockbuster film and greatly appreciated by audiences and critics. I see no reason why it can't replicate the great success of the first… What are you measuring how much people dislike Captain Marvel with? Comments? Brickbride gave you numbers and a lot of detail and you haven't really said why you believe it's so unliked.
wesker Posted July 21, 2023 Posted July 21, 2023 16 hours ago, AndrewCole14 said: Most likely is absolutely nothing but thought I’d share anyway. A LEGO Marvel special will be releasing on Dinsey+ this fall and the poster features a few character who’ve never had a minifigure most notably for me is Omega Red a potential villain for the upcoming X-Men 97. https://www.reddit.com/r/MarvelStudiosSpoilers/comments/154gde9/a_lego_avengers_special_called_code_red_is_coming/?utm_source=share&utm_medium=ios_app&utm_name=ioscss&utm_content=4&utm_term=1 I don't think Omega Red is expected to appear in X-Men 97. His inclusion in the special seems to be based on all the other villains having the red theme in common. Still would be nice to get an official minifigure of him one day. I'm still waiting for Mother Talzin to show up in a set after her appearance in the Lego Star Wars Halloween special a few years back. 3 hours ago, brickbride said: I sort of get, though, why she's not in as many sets as other characters whose movies did worse. Like Hulk, whose solo movie is ranked last on the list, or Black Widow (though to be fair her character DIED before her solo movie came out; if that's not stacking the deck against her I don't know what is); they may not sell tickets on their own, but they've been around in a group setting for a long time. But Eternals, for example, is ranked 28th on the list yet according to Brickset got four sets for a single movie, none of them a polybag. Captain Marvel will have a whopping four sets for TWO movies, AND two of them are polybags! Ant-Man also has more sets (five, one of them a polybag) - and even if The Marvels absolutely tanks, Captain Marvel will likely have sold more tickets with two movies than Ant-Man with three. Even Thor Love and Thunder got two fricking sets! Black Panther Wakanda Forever clearly got a bunch of sets not based on its great concept (the main character DIED OFF-SCREEN at the start of this so-called sequel), but because the first Black Panther movie did extremely well. And, again, so did Captain Marvel! So I'm really not sure what's going on there; Captain Marvel's prior box office figures are in the league of Black Panther or at the very least Doctor Strange, but LEGO treat her like they treat Ant-Man. Why? In Black Widow's defense I'd also add her movie was released during the height of the pandemic as well as going straight to streaming. Had it come out during Phase 3 I think the film would've been far successful than what it ultimately was. I can understand why Captain Marvel is not in as many sets compared to the original Avengers. Her only involvement with the team was in Endgame (which was minimal at best) and since then her only appearances in the MCU has been in two post credit scenes. She's still done pretty well to be included in 3/4 sets based on Endgame's final battle as well as the 2020 Helicarrier based on a video game she wasn't even in. Still I think it was a smart idea to limit her new movie to just one set. The MCU has lost a lot of goodwill since Endgame due to the inconsistent quality in writing and over saturation of media and that's really bled into how well the sets are performing at retail. Almost all the Phase 4 sets have really struggled to move even on clearance. Its not just Lego either. Hasbro's merchandise has also been pegwarming like crazy.
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